Telegram is a popular social media platform that can be used to promote your business and earn money. Media outlets, bloggers, private entrepreneurs and companies all have channels on Telegram. In this article, you will learn how to use it to successfully grow your business and generate additional income.
Why Telegram?
In 2021, entrepreneurs realized that messengers can be used not only for personal correspondence, but also for business purposes. This realization came to them after the developers expanded the messenger’s functionality, going beyond the scope of ordinary communication applications. The emergence of new features has raised טלגראס קישורים, WhatsApp and Viber to new levels of popularity. Of these three messengers, Telegram.
What is Telegram’s business model? The founder of the messenger, Pavel Durov, seeks to turn it into a full-fledged social network and monetize it by creating an advertising platform on its basis. The introduction of a legitimized advertising platform can deprive numerous telegram bloggers of their earnings who place custom posts on their channels and conduct information campaigns. However, experts believe that it is unlikely that Pavel Durov will be able to achieve the stated goal, citing very strong arguments as arguments.
There are many benefits of having a messenger for entrepreneurs. Some of these benefits include the following:
- No usage fee – this is a great benefit for entrepreneurs as it means they can save money on communication costs.
- High speed of information transfer to colleagues and potential clients – this is a great advantage as it allows entrepreneurs to keep everyone up-to-date with developments quickly and efficiently.
- Ease of creating and launching a group and channel – this is another fantastic benefit as it means that entrepreneurs can easily connect with like-minded individuals and get support and advice when needed.
- The ability to automate work through bots – this is an extremely useful feature as it allows entrepreneurs to automate repetitive tasks, freeing up their time to focus on more important things.
Telegram has over 500 million monthly active users, providing 430 billion views of posts posted in the messenger. According to analysts, its revenue at the end of 2022 will be about $200 million. This presents an excellent opportunity for businesses to develop an advertising Telegram business model and connect with other monetization methods.
Telegram for business
Wondering how you can use Telegram for business? Telegram can be a great way to communicate with potential customers, but it can also be used to optimize work processes and increase productivity within your company. Here are a few ways you can use Telegram for business:
Telegram business groups
Telegram business groups can be a helpful way for managers to stay in touch with their team and discuss company development or sales and promotions. You can create a group chat in the messenger, add all members of the team, and have daily discussions. Additionally, some managers make several private chats for different areas of the enterprise’s activities. This allows for better coordination and clear expectations at the end of each day.
Documentation
Telegram is not only great for messaging but also for sending work-related documents and files of any format. If your business is small, you can actually manage your workflow directly through this messenger without the need for a CRM system. Plus, any files that are transferred are stored in the cloud which means you always have free and easy access to them!
Calls
Having the ability to make free calls to any of your contacts on Telegram – regardless of their location or the mobile operator they use – is a great benefit. Being able to have live conversations with colleagues who work remotely, as well as customers, without any restrictions or financial costs is a significant advantage.
Telegram for marketing
Telegram can be a powerful marketing tool without breaking the bank. There are simple, low-cost, and even free ways to increase sales and improve communication with customers. Each of them can be implemented in a day or less, and even a beginner can complete some tasks in just 15 minutes.